Saturday, February 14, 2009

As predicted....

Google TV: Still a Tough Sell


As Google pulls out of the newspaper and radio ad business, it seems loyal to its TV efforts, but several shortcomings are holding it back


In the past two months, Google (GOOG) has abandoned its efforts to sell newspaper and radio advertising. Will it pull the plug on its initiative to sell TV ads, too?


Given the coming convergence of TV and the Internet as well as advertisers' hunger for Web-style measurements for their TV commercials, chances are good that Google will stay the course. But it faces a tough slog. A range of companies are also developing technologies that do a better job of allowing advertisers to target TV viewers. Then there is traditional media's deep-rooted suspicion of Google. "They're the pretty new girl in high school," says a senior ad sales executive. "We hate them for that."

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Thursday, February 12, 2009

Números que impressionam....

HP, Toshiba e JP Sá Couto lideram o mercado dos computadores

Vendas de portáteis em Portugal dispararam 85,6 por cento 

12.02.2009 - 15h34 Ana Rita Faria


A crise parece estar a passar ao lado do mercado dos computadores, pelo menos em Portugal. As vendas gerais de computadores (incluindo portáteis e “desktops”) aumentaram 58,8 por cento no ano passado, mas foram sobretudo impulsionadas pelas vendas de portáteis, que dispararam 85,6 por cento.
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US retail sales unexpectedly rise

clipped from news.bbc.co.uk

US retail sales unexpectedly rise




Shoppers in New York
Hard up shoppers appear to have been tempted by bargains


US retail sales unexpectedly increased by 1% in January, which economists suggest is due to New Year discounting.

The rise was the first monthly gain in seven months, and followed a revised 3% fall in December. Analysts had expected a 0.8% decline last month.

Excluding car and auto parts, sales in January rose by 0.9%. Petrol sales rose 2.6% as prices continued to fall.

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Saturday, January 31, 2009

Super Bowl 30-second ads to cost $3 mln in 2009

clipped from www.reuters.com

Super Bowl 30-second ads to cost $3 mln in 2009: report

Tue May 6, 2008 4:50am EDT

NEW YORK (Reuters) - NBC Universal, a unit of General Electric Co, plans to say next week that the entry price for a 2009 Super Bowl 30-second ad will be $3 million, the Wall Street Journal said on Tuesday.

The $3 million mark has never been the starting price for a commercial at the Super Bowl, though individual slots have sold for that much before, the report said.

Prices to buy a 30-second spot for the 2008 Super Bowl averaged $2.7 million, it was reported earlier.

NBC Universal representatives could not be reached immediately for comment.

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Friday, January 30, 2009

What Would Google Do?

Monday, January 26, 2009

O Cerco...

clipped from aeiou.expresso.pt

Produtos de marcas "expulsos" de supermercados



Nomes como Nutrexpa ou Vileda saem das prateleiras da maior cadeia de distribuição espanhola, a Mercadona, num fenómeno que já afectou Portugal.




Marisa Moura


9:53 Segunda-feira, 26 de Jan de 2009
Nutrexpa, Vileda, Nestlé e Bimbo são alguns dos grandes fabricantes que vão perder lugar nas prateleiras da maior cadeia de distribuição de Espanha, segundo noticiou hoje o portal de economia Cotizalia. Contactada pelo site Exame/Expresso, a Mercadona não confirma a notícia, mas fonte espanhola da Nutrexpa atesta a realidade.
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Wednesday, January 14, 2009

Nice Video

Tuesday, January 13, 2009

Boas Noticias

OCDE antecipa novo recuo da economia e o FMI precisa de mais dinheiro
Trichet prevê retoma significativa da economia mundial em 2010
13.01.2009 - 09h10
Por Sérgio Aníbal 

Francois Lenoir/Reuters (arquivo)
Trichet disse ontem que tudo será feito para restabelecer a confiança
Recessão mundial forte, mas de curta duração: apesar dos recentes sinais de agravamento da crise um pouco por todo o mundo, Jean-Claude Trichet, presidente do Banco Central Europeu (BCE), decidiu ontem dar um tom mais optimista ao seu discurso, apontando 2010 como o ano em que a economia mundial voltará a uma trajectória positiva.
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Monday, December 15, 2008

Thursday, December 11, 2008

What need do they satisfay?

clipped from www.strandbooks.com

BOOKS BY THE FOOT

Strand Book Store should be your first and last stop. We assemble decorator collections in any subject,
including art, biography, reference, law, music, theater and classic literature. We've put together libraries
for hundreds of clients, including the Plaza hotel, Steven Spielberg, and Polo Ralph Lauren. Working with
you, we will custom design a library that is sure to be a perfect match for any home or office space, one
that will please the eye and satisfy the mind.
Designing a film or theatrical set on a tight schedule? Contact us right away. We are the experts, with a
long tradition of sales and rentals to the entertainment industry. We guarantee a 24-hour turnaround on
most orders, and will arrange car delivery to locations in New York City.

" A home without books is like a room without windows "
—Henry Ward Beecher

Are you decorating a room? Building a Library? Designing a theater or film set?

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Más Noticias...

Dados do INE elaborados com base no Eurostat
Portugueses perderam poder de compra entre 2005 e 2007 e estão na cauda da Zona Euro
11.12.2008 - 13h50
Por Lusa, PÚBLICO 

Paulo Pimenta (arquivo)
Estes dados não incluem este ano de forte abrandamento económico, em particular do consumo
Os portugueses perderam poder de compra entre 2005 e 2007 relativamente à média da União Europeia e Portugal surge na cauda da lista dos 15 países da Zona Euro, com o pior poder de compra de todos, nos 76,2 por cento, segundo dados hoje apresentados pelo Instituto Nacional de Estatística (INE).
Estes dados não incluem este ano de forte abrandamento económico, em particular do consumo

O Produto Interno Bruto (PIB) por habitante expresso em Paridades de Poder de Compra (PPC) elevou-se no ano passado a 76,2 por cento, face à média europeia, de acordo com as estimativas do INE que têm por base informação do Eurostat.
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Bons Exemplos

Proprietária da Zara abriu 456 lojas este ano
Inditex vende mais 11 por cento em tempo de crise 
11.12.2008 - 11h10 Ana Rute Silva
A Inditex parece estar imune à crise. Nos primeiros nove meses do ano, as vendas da proprietária da Zara, Pull and Bear ou Oysho, subiram 11 por cento, face a 2007, para 7,4 mil milhões de euros, e os lucros somaram 843 milhões de euros, um acréscimo de dois por cento.
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Maus Exemplos

Impactos da deterioração económica já têm rosto nas regiões

Este ano faliram 440 empresas no distrito de Braga




11.12.2008 - 08h41

Por : Samuel Silva


Até ao final do mês de Setembro, faliram 440 empresas do distrito de Braga - 1,5 por cento do universo total. Face ao mesmo período de 2007, o aumento é de cerca de 50 por cento e o sector têxtil é aquele em que se tem observado um maior número de insolvências.


Estes números estiveram na base de um diagnóstico negro da situação económica das regiões dos vales do Ave e Cávado traçado ontem pela Associação Industrial do Minho (AIMinho). António Marques, que lidera a instituição, fala num cenário de "pré-colapso" que está a atingir o Norte, e exige medidas urgentes. E pede que o Governo actue "até ao final do ano, sob pena de já ser tarde."
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Wednesday, October 29, 2008

UK Trains Get Quieter As Window Film Blocks Cellphone Signals

clipped from gizmodo.com

UK Trains Get Quieter As Window Film Blocks Cellphone Signals



UK train operator C2C has taken the neat step of actually enforcing its "quiet zone" train carriages with a system than blocks cellphone signals. It's a technique borrowed from the defense industry where a transparent conductive film is placed over windows to stop electronic signals from sensitive equipment "leaking" out (it's dubbed TEMPEST). Basically C2C is turning the quiet carriages into Faraday cages so you won't be bothered by undesired cellphone chatter, and thus creating little zones of sanity in our otherwise loud and electronically cluttered lives. And in case you think there'd still be that irritating high-pitch chittering from iPod headphones—there isn't: MP3 players are banned. [DailyMail via Newlaunches]

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Television Versus The Internet: Which Serves As A Better Socializing Tool? US Survey

October 28th, 2008 by Taly Weiss

Filed under internet behavior, consumer behavior, pew survey, US sample, trends spotting behavior, TV


 

Television was always known as a common socializing tool – keeping family members together in a shared activity.
The Internet today is not only perceived as a contributing tool to improve family and friends connections – we find many internet users (in married with children households) to share online time together.

Information source: the recently released Pew Internet survey conducted January 2008, among a sample of 2,252 adults, aged 18 and older.

Watching Television together with family members:

Among those who watch TV (Note that 74% of the adults surveyed watch TV almost every day), more than half (52%) usually do so socially—with other people (63% for those living in multi-person households).

Internet as the ultimate tool for socializing with friends and family:

Perceptions:

  • 79% of online adults admit that the internet has improved their connections with friends to some degree (33% report a major improvement)
  • 72% online users report that the internet has improved their connections to family members (23% report a major improvement).

Behavior:
Many internet-using adults spend appreciable time at the computer with household members. Among home internet users who live with a spouse and child/children:

  • 13% go online with another person on a daily basis
  • 9% do so almost every day
  • 30% do so a few times a week.
  • 34% do so less often.

This brings nearly nine in ten (87%) home internet users in married with children households go online with another person in the home at least occasionally!

By Trendsspotting.com

Following Stress Reports: Economic Crisis Affects The American Well being

Thursday, October 23, 2008

Cloudy Days In Tomorrowland

NEWSWEEK

From the magazine issue dated Jan 27, 1997

Visions Of Our Century Without Airplanes, Without Television Or Home Computers, Even Without (Gasp!) The Beatles.


We'd like to think all our predictions will prove right. But the highways of history are littered with wrong calls, false insights and bad guesses. Here's a sampler of 20th century futurology that flopped.

I confess that in 1901, I said to my brother Orville that man would not fly for fifty years. Eversince I have distrusted myself and avoided all predictions.
WILBUR WRIGHT
US aviation pioneer, 1908


I must confess that my imagination refuses to see any sort of submarine doing anything but suffocating it's crew and floundering at sea.
H.G WELLS
British novelist, 1901


Airplanes are interesting toys but of no military value.
Marshal FERDINAND FOCH
French military strategist and future World War I commander, 1911


The horse is here to stay, but the automobile is only a novelty - a fad.
A president of the Michigan Savings Bank advising HORACE RACKHAM (Henry Ford's lawyer) not to invest in the Ford Motor Co. 1903

Believe me. Germany is unable to wage war.
Former British prime minister DAVID LLOYD GEORGE, Aug 1, 1934

Everything that can be invented has been invented.
CHARLES H. DUELLS
U.S. commissioner of patents, 1899


Who the hell wants to hear actors talk?
HARRY M. WARNER
Warner Brothers, 1927


There is no reason for any individual to have a computer in their home.
KENNETH OLSEN
President and founder of Digital Equipment Corp., 1977


Nobody now fears that a Japanese fleet could deal an unexpected blow in our Pacific possessions ... Radio makes surprise impossible.
JOSEPHUS DANIELS
former U.S. secretary of the navy, Oct 16, 1922


What use could this company make of an electrical toy?
Western Union president WILLIAM ORTON, rejecting Alexander Graham Bell's offer to sell his struggling telephone company to Western Union for $100,000

Computers in the future may perhaps weigh 1.5 tons.
POPULAR MECHANICS forecasting the development of computer technology, 1949

We don't like their sound. Groups of guitars are on the way out.
DECCA RECORDS rejecting the Beatles, 1962

The election of Hoover ... should result in continued prosperity for 1929.
ROGER W. BABSON
American financial statistician and founder of the Babson Institute. Sep 17, 1928


Radio has no future.
LORD KELVIN, Scottish mathematician and physicist, former president of the Royal Society, 1897

I have no political ambitions for myself or my children.
JOSEPH P. KENNEDY, 1936

Stocks have reached what looks like a permanently high plateau.
IRVING FISHER professor of economics, Yale University, Oct 17, 1929

[Television] won't be able to hold on to any market it captures after the first six months. People will soon get tired of staring at a plywood box every night.
DARRYL F. ZANUCK head of 20th Century Fox, 1946

For the majority of the people tobacco has a beneficial effect.
Dr. IAN G. MACDONALD
Los Angeles surgeon, quoted in Newsweek, Nov 18, 1963.


Man will never reach the moon regardless of all scientific advances.
Dr. LEE DE FOREST inventor of the Audion tube and father of radio. Feb 26, 1967

Wednesday, October 22, 2008