clipped from www.iab.net
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This is a blog about marketing, or better, about some marketing "fun"damentals.
Tuesday, October 30, 2007
SIgn of times...
Monday, October 29, 2007
Aula Aveiro (semana 44)
clipped from www.yugma.com
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A Marketing Philosophy
A trader, whoever he is, is only the public server, or a public server; and he gets paid, the so-called profit, for having assured that service. Therefore, those who serve must seek the satisfaction of those who are served. So, it is necessary to study them – but without prejudice or anticipation - we mustn’t assume that the others think exactly like us, or should think like us - because usually they don’t -, but we have to consider that, if we really want to serve the others (with or without a profit), we should start thinking like them. What we have to figure out is how they effectively think, and not how nice or convenient we would expect them to think.*
Pessoa, Fernando (1926). A evolução do comércio. Revista de Comércio e Contabilidade. N.º 3, 25 Mar.
*Tradução do texto original por Francisco Coelho
Sunday, October 28, 2007
With color it's...much better...
If your friend forgets one day to take care about his look, there is now a new solution to your problem : just push him into the washing machine, he'll come out sexy, cute, and... totally different!
Friday, October 26, 2007
Thursday, October 25, 2007
The Future that has already happened...
clipped from www.businessweek.com
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Tuesday, October 23, 2007
Broccoli
clipped from www.abcnews.go.com
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Fundamentos de Marketing (MT)
clipped from www.yugma.com
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Monday, October 22, 2007
Tesco and Disney start food range
clipped from news.bbc.co.uk
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Sunday, October 21, 2007
Friday, October 19, 2007
Aulas AV
clipped from www.yugma.com
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Tuesday, October 16, 2007
Fundamentos de Marketing (MT)
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Monday, October 15, 2007
Yugma Aveiro
clipped from www.yugma.com
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Friday, October 12, 2007
www.yugma.com
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Wednesday, October 10, 2007
O futuro que já aconteceu...
clipped from www.businessweek.com Will A Google Phone Change The Game? |
Sessões marcadas por Yugma
clipped from www.yugma.com
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